Tag: Revenue


Apple Shares Drop After Revenue and iPhone Sales Miss Estimates

Apple’s stock fell back below $500 per share in after-hours trading after the company reported revenue and iPhone sales that fell short of analyst expectations for its fiscal first quarter.

The company reported earnings of $13.81 per share, beating analyst estimates of $13.47 per share.  Revenue fell short of analyst estimates coming in at $54.51 billion, compared with analyst estimates of $54.73 billion.  The company sold 47.8 million iPhones, while analysts were expecting sales to be closer to 50 million.  Apple said it sold 22.9 million iPads and 4.1 million Macs.

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Hulu Shows Growth In 2012, But Is It Enough To Save The Company?

In a blog post, Hulu CEO Jason Kilar, announced a very big 2012 for Hulu with $695 million in revenue, which is a 65% increase in growth from 2011 (see charts below). The post also outlined that Hulu now has more than 3 million paying Hulu Plus subscribers. A number which is more than double that of the 2011’s paying subscriber base (see charts below).

Hulu also spent big on content acquisitions in 2012, they invested more than $500 million in content. That investment gave Hulu more than 430 content partners, which offer over 60,000 TV episodes, 2,300 TV series, and 50,000 hours of video on Hulu and Hulu Plus. Kilar went onto say that since the launch of Hulu in October 2007, the company has generated over $1 billion for its content partners, but is this growth really all that impressive?

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iAds Success: iPhone Developer Makes $1400 In A Day

The newly launched iAds service by Apple so far seems to be a real cash cow for developers.  Jason Ting the developer of LED Light for the iPhone, which lets you turn your iPhone 4’s flash, into an LED flashlight is doing fairly well with iAds.  The free version of his app is using iAds and he just posted some pretty amazing figures for one day of ad revenue.

He made $1372.20 in a single day.  That’s pretty crazy.  You will also notice from his screenshot that his CTR (click through rate) was 11.80% that day.  That’s pretty high, but then again, iAds is a new platform so people are most likely curious about it.  It will be interesting to see if that click through rate stays where it is over time or begins to decrease.  Another thing of note is the eCPM (effective cost per 1,000) is insanely high as well; topping off at $147.55.

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