Pay-per-click (PPC) advertising was invented in 1996 as a research project between Planet Oasis and Google at Stanford, and eventually,...
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Modern technology has become so relevant in our daily lives, we keep small computers in our pockets. Most of us...
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Did you know that a whopping 80 percent of users could recall a video ad that they viewed in the past...
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Instagram is taking its aim at becoming the next generation’s version of TV. The company had two major announcements at...
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When it comes to advertising a business, you want to go digital. Digital’s reach is as endless as the options....
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While a website may be helpful in assisting a brand with increasing their awareness and expanding their business, it is...
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As it turns out, online advertising is more complicated than you may think. It’s not something that you can just...
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Facebook has been pivotal in revolutionizing the way that advertisers are able to reach their audience through advanced interest targeting...
Read Article Digital media advertising is everywhere. It is almost impossible to go online and not have a site with retargeted ads...
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In spite of television’s slow and gentle decline in popularity, the medium is far from dead. Marketers are still looking...
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If taking and sending pointless and disposable pictures isn’t your thing, Snapchat is still trying to get your attention. Today,...
Read Article When it comes to online advertising, targeting the U.S. audience is a favorite amongst advertisers. Typically though, advertisers have been focused...
Read Article When I sat down with Taboola CEO, Adam Singolda, last Friday in the trendy New York City Jane Hotel for...
Read Article Back in February, VentureBeat reported that Google was beta testing a new content recommendation platform for publishers that was slated...
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