Welcome to TechieBytes episode 55 titled How influencers are changing Instagram and what you need to know (feat. Tiffany Rose)

Today we’re speaking with Tiffany Rose, Co-founder at Lux Life Now (formerly Big Crowd Media), an influencer firm which specializes in loop marketing campaigns for big names including Amber Rose and Kyle Richards. We discuss how to build and measure successful influencer campaigns, the importance of Instagram Stories for brands, and how to best utilize hashtags. Enjoy!

READ MORE: Lux Life Now co-founder Jonathan Rose talks about how to measure influencer campaign ROI.


Tiffany Rose, Co-Founder of Lux Life Now (formerly Big Crowd Media), is a former actress and model who has graced the front covers of MAXIM and FHM worldwide, and shot to fame in the UK on the TV show HollyOaks. Through Tiffany’s hollywood contacts, she was able to create a network of A list celebrities that shared her vision of driving celebrities Instagram traffic to corporate sponsors’ Instagram accounts. Lux Life Now was born and has resulted in clients gaining tens of thousands of new customers with reported spikes in sales and engagement.

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3 steps to measure the ROI of your influencer marketing campaigns

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