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Today Apple announced that their “World-Wide Developer’s Conference” (WWDC) will be held at the San Francisco Moscone Center between June 7th and June 11th.  This years theme is “The center of the app universe”.  The conference, which costs about $1600 to attend, will focus on the application structure and framework, and will undoubtedly have a great deal of emphasis on the fourth-generation iPhone; both the new 4.0 OS and the new hardware that can be taken advantage of.

There are a few reasons why this conference is important.  Firstly, the conference will give developers to opportunity to take part in “hands-on” labs, and potentially test out the pre-release iPhone for themselves.  Even if developers are not able to personally use a preview iPhone at the event, they will definitely get to see the device’s new features and the new doors it is bound to open for iPhone developers.  Further, this event will allow developers to see what changes, if any, have been made to the phone’s features and/or design since the recent publication of specifications and pictures pertaining to the iPhone prototype.  This will ultimately determine whether Apple used the strategy I mentioned earlier, and modified to phone to better meet the desires of current and prospective iPhone users.

The announcement of this event comes as San Mateo police serve a search warrant and investigate Gizmodo author Jason Chen, and as Research In Motion announces the fall release of their BlackBerry 6.0 operating system.  Because of this, it is safe to say that there is a lot of press regarding phones and handhelds right now, and Apple’s holding the WWDC is sure to bring a lot more attention and press to the subject.

At this point in time, there’s very little actual news about the event and what information about the fourth-generation iPhone it will bring to the table.  However, the important part is that there is going to be an event, and that there are sure to be revelations at the event.

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