Apple Sets iPhone Sales Record...Again
If you drove by an Apple store over the weekend, you would have noticed a massive amount of customers waiting in line for the newly released iPhone 5s and 5c, so it should come as no surprise that the company sold a combined 9 million iPhone 5s and 5c smartphones in its first weekend of sales, its most ever.
“The demand for the new iPhones has been incredible,” Apple CEO Tim Cook said in a statement. “We appreciate everyone’s patience and are working hard to build enough new iPhones for everyone.”
Despite selling out of its initial stock of the iPhone 5S, Apple said that stores continue to receive new iPhone shipments regularly. AT&T said that it set a sales record with the iPhone 5s over the weekend as well.
Sales of the iPhone 5s and 5c are nearly double the sales of previous models during the same time period. Apple sold five million iPhone 5’s and four million iPhone 4S’s in their opening sales weekends. However, the numbers aren’t equally comparable since Apple opened up sales to China on day one for the 5c and 5s for the first time.
Apple’s didn’t split out the sales of each of the iPhones, however analytics firm Localytics estimates that the 5s outsold the 5c by 3.4 to one, suggesting that the iPhone 5s accounted for about 7.65 million of the total iPhone sales.
Apple also said that its new operating system, iOS 7, is also off to a strong start, running on over 200 million devices under a week after launch. According to Apple, that quick proliferation makes it the fastest software update adoption in history.
Apple has adjusted guidance for its Q4 earnings based on iPhone results, predicting sales will be “near the high end” of a previously announced range of $34 billion to $37 billion in revenue. The company’s stock jumped over 6 percent in premarket trading to nearly $500 per share but has settled around $487, or up 4 percent.
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