Every once in a while someone is hit by a spark of inspiration, a light bulb moment they call it, and a great idea is born. But it takes more than just a great idea to make it a reality — it takes a special person with the will to execute the idea. Otherwise all we are left with is an idea that will never actually see the light of day.

Light bulb moments

Sony’s light bulb speaker turned on.

Some of my favorite lightbulb moments (with excellent execution) include the original Macintosh and also the release of Microsoft Windows 95 changed how we interacted with computers. The iPhone took communication to a whole new level with a computer in your pocket. The list can go on and on.

There’s also web services like Google, eBay, Airbnb, and so many others that completely changed the way we used the Internet, sold our old stuff, and even found places to stay while traveling. Even the the gaming business has had its share of success with good ideas in the realm of online casinos including http://www.netentcasinos.online. In 2003, the market size of online casinos was said to be valued at $7.4 billion. Wind the clock forward 12 years to 2015 and it is valued at $41.4 billion.

Now, it’s easy to praise the really good ideas with great execution, but let’s not forget about other ideas that have been floating around for some time without actually ever being turned into something tangible. Flying cars, for example, may be the most notorious of all these big ideas, at least in the sense that everyone envisions them. Sure, there’s the Terrafugia, but that’s more of an airplane that can fold up into a car than anything else.

Then there are ideas that when you actually hear about them you say to yourself, “why? why in the world…” Such is the case with Sony’s latest bright idea. The light bulb speaker.

I mean, at first, I guess it could seem like a neat idea. Light and sound are a tried and tested combination after all. The actual process of combining an LED bulb with a Bluetooth speaker is maybe slightly more complicated. But Sony think they have managed to do just that. The bulb shines at a gloomy, albeit adjustable, 360 lumens, about 25% below the level of a 40 watt bulb. The jury is still out on the sound quality.

Unexpected benefits

More excitingly perhaps, according to the marketing video, the device has the power to send pretty young women into a state of rapture as they wash their partners’ dishes. If true, this could be a real game changer.

We have not tested this for ourselves, but if the bulb can deliver on this pledge it might go some way to justifying the R&D spend and $199 price tag.

The bulbs, which can be activated, dimmed and volume controlled remotely, are only currently available in Japan. But given the famously tiny kitchen facilities that young Japanese professionals live in and the corresponding limitation on dishwashers, Japan is perhaps the most plausible market for this latest bright idea.

Personally, I don’t see why this idea ever made it into production. I guess some ideas are really brighter than others.

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