I am working in the field of consulting, and we've installed Analytics 360 recently on our project writing papers for college website. Like a 3 months ago. I am satisfied completely with how it works, my guys haven't noticed any tracking or data problems, though googlers were constantly asking if everything's working fine for the first week.It was one of the best marketing decisions we've made for our business. Analytics 360 really makes it easier to create custom audiences and dig deeper into customer behaviour. Also data is collected more frequently and it helps a lot to make more relevant moves towards the audience.