Advertising

Taboola-X Marks the Spot With Programmatic Ad Units On Your Site

Taboola-X Marks the Spot With Programmatic Ad Units On Your Site

When I sat down with Taboola CEO, Adam Singolda, last Friday in the trendy New York City Jane Hotel for breakfast I wasn't sure exactly what to expect, but I knew it had to be big news.  At a table in the corner of the hotel's … [Read more...]

Google is Secretly Testing A Content Recommendation Service to Compete With Taboola and Outbrain

Google is Secretly Testing A Content Recommendation Service to Compete With Taboola and Outbrain

Back in February, VentureBeat reported that Google was beta testing a new content recommendation platform for publishers that was slated to be released the following month.  March, April, May, June, and July came and went and there was … [Read more...]

Four Tips to Effectively Get Brands to Advertise

Four Tips to Effectively Get Brands to Advertise

Editor's Note: This article is part of our Founders Series where we get insights and analysis from founders of various different companies in the tech industry. Dave Feller is the co-founder and CEO of Yummly. Prior to Yummly, he … [Read more...]

The New HTC One M8 Ad is Bold and Provocative

The New HTC One M8 Ad is Bold and Provocative

Gary Oldman (or Commissioner Gordon for all you Batman fans out there) is the star of HTC's latest ad for its brand new HTC One M8 (see below).  The new ad is bold and provocative, it doesn't use any fancy marketing lingo or list out … [Read more...]

URX is Revolutionizing Mobile Ads By Using Something Called Deep Links

URX is Revolutionizing Mobile Ads By Using Something Called Deep Links

If you've never heard of deep linking, then I'm sure you've experienced the frustration of an app that doesn't have deep linking.  Let me give you a familiar example:  LinkedIn sends you an email about a new connection, you click on … [Read more...]

Facebook’s New Algorithm Driving Small Businesses Away

Facebook’s New Algorithm Driving Small Businesses Away

Earlier this month, our site’s founder Jeff Weisbein wrote a post explaining his dissatisfaction with the way that Facebook’s new algorithm has affected BestTechie’s presence on the social networking platform. As it turns out, we’re … [Read more...]

Recommendation Wars: Taboola Bests Outbrain and Becomes Profitable

Recommendation Wars: Taboola Bests Outbrain and Becomes Profitable

There are two major players in the online content recommendation game, those two being Outbrain and Taboola.  Both companies focus on serving up the best content to audiences around the web and you have likely interacted with at least … [Read more...]

Flipboard Working on Improved Curation Tools and Web Version; Bringing Print Ads Into the Digital Age

Flipboard Working on Improved Curation Tools and Web Version; Bringing Print Ads Into the Digital Age

I recently sat down with Eugene Wei, Head of Product at Flipboard, to see what the company has been up to the past few months.  In late April we heard that Flipboard had 56 million users and 1 million user created magazines, I'm told … [Read more...]