Topic: Advertising

Google is Secretly Testing A Content Recommendation Service to Compete With Taboola and Outbrain

Google is Secretly Testing A Content Recommendation Service to Compete With Taboola and Outbrain

Back in February, VentureBeat reported that Google was beta testing a new content recommendation platform for publishers that was slated to be released the following month.  March, April, May, June, and July came and … [Read more...]

Four Tips to Effectively Get Brands to Advertise

Four Tips to Effectively Get Brands to Advertise

Editor's Note: This article is part of our Founders Series where we get insights and analysis from founders of various different companies in the tech industry. Dave Feller is the co-founder and CEO of Yummly. Prior … [Read more...]

The New HTC One M8 Ad is Bold and Provocative

The New HTC One M8 Ad is Bold and Provocative

Gary Oldman (or Commissioner Gordon for all you Batman fans out there) is the star of HTC's latest ad for its brand new HTC One M8 (see below).  The new ad is bold and provocative, it doesn't use any fancy marketing … [Read more...]

URX is Revolutionizing Mobile Ads By Using Something Called Deep Links

URX is Revolutionizing Mobile Ads By Using Something Called Deep Links

If you've never heard of deep linking, then I'm sure you've experienced the frustration of an app that doesn't have deep linking.  Let me give you a familiar example:  LinkedIn sends you an email about a new … [Read more...]

Facebook’s New Algorithm Driving Small Businesses Away

Facebook’s New Algorithm Driving Small Businesses Away

Earlier this month, our site’s founder Jeff Weisbein wrote a post explaining his dissatisfaction with the way that Facebook’s new algorithm has affected BestTechie’s presence on the social networking platform. As … [Read more...]

Recommendation Wars: Taboola Bests Outbrain and Becomes Profitable

Recommendation Wars: Taboola Bests Outbrain and Becomes Profitable

There are two major players in the online content recommendation game, those two being Outbrain and Taboola.  Both companies focus on serving up the best content to audiences around the web and you have likely … [Read more...]

Flipboard Working on Improved Curation Tools and Web Version; Bringing Print Ads Into the Digital Age

Flipboard Working on Improved Curation Tools and Web Version; Bringing Print Ads Into the Digital Age

I recently sat down with Eugene Wei, Head of Product at Flipboard, to see what the company has been up to the past few months.  In late April we heard that Flipboard had 56 million users and 1 million user created … [Read more...]

Foursquare’s Business Model Finally Starts Showing Signs of Life

Foursquare’s Business Model Finally Starts Showing Signs of Life

Today, Foursquare, the location-based services company, announced that it's opening up its advertising platform to 1.5 million merchants in an effort to generate revenue for the company.  Foursquare has long been a … [Read more...]

How To Opt Out If You Don’t Want Your Name and Photo Used In Google Ads

How To Opt Out If You Don’t Want Your Name and Photo Used In Google Ads

Google just updated its Terms of Service, the agreement all users must agree to in order to use the service, the updated terms will go into effect as of November 11, 2013.  One of the changes in the terms is that Google … [Read more...]

Here’s Twitter’s One Huge Advantage Over Facebook That It’s Using to Lure Investors

Here’s Twitter’s One Huge Advantage Over Facebook That It’s Using to Lure Investors

In a word, the advantage Twitter has over Facebook is: openness.  On Twitter profiles are public by default, meaning most tweets are part of public conversation and are able to be searched and analyzed.  "We believe … [Read more...]